Grows awareness and app installs for Meitu's AI-powered photo and video creation apps through localized social content and creator partnerships. Owns ideation, creative briefs, publishing and performance reviews on TikTok, Instagram and YouTube, turning product features into before-and-after demos and creative content. Builds and manages relationships with influencers, creators and agencies and sets up measurement for social and partnerships.
What we're looking for
- Experience in international social media, content or creator marketing; deep knowledge of platform content cultures and formats; strong ideation, copywriting and visual judgment; analytical, growth-oriented approach; end-to-end creator partnership experience a plus; professional English