Chanel 5 - Spec Ad
Director, Writer, Editor · 2026
Memory Scents is an imaginative campaign around a simple idea: what if our memories had a fragrance? This spec ad brings that vision to life through AI-powered storytelling. Production Details: ✨ Creative concept & copywriting: 100% AI-assisted 🎨 Visuals & video assets: Created in @dreamina_ai 🎞️ Video editing & post-production: CapCut This project demonstrates how AI tools can accelerate the creative process—from ideation to final product—while maintaining emotional resonance and brand storytelling. The concept: Custom, AI-engineered fragrances that transport you back to your most cherished memories. Smell your past. Revisit your stories. What do you think? Would you wear your memories?
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